Sony Music unveils new artist R.O.Z

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Sony Music unveils new artist R.O

Sony Music unveils new artist R.O

Sony Music West Africa (SMWA) Friday announced Canadian-Ghanaian talent R.O.Z as its latest artist.

The arrangement also includes a partnership deal with the musician’s label Entertainment Money Business (EMB Inc), marking the first partnership deal between SMWA and an independent North American record company.

The unveiling ceremony, which was held in Accra, Ghana, sees R.O.Z join fellow Ghanaian act Gyakie, who signed with the label last year.

“This was a really easy decision, to be honest,” R.O.Z told Afrotimes about the deal. “Record labels don’t work for everybody, but in our case, because we are doing it in a structure where it’s not just about the artistry, but a whole label. It’s more than music, as far as building infrastructure, studios and so on. It was a perfect marriage.

News of R.O.Z’s deal with SMWA coincides with the release of his single ‘Talking To Me’ featuring rapper Quamina MP. An attendant music video for the song will be released this week.

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